Why do you need a SLR670? For most people, the normal Polaroid SX-70 camera is too difficult to control. Why? Because it was designed in the 1970s. SX-70 needs a serious overhaul, and we did that 6 years ago with the introduction of SLR670.
As the owner of a camera company, it would be a sin not to dedicate a camera to my own daughter. If you have been thinking about getting a SLR670, but haven't pulled the trigger yet, now is a good time to join the thousands of happy owners around the world.
Polaroid has just completed a full rebranding, from The Impossible Project, to Polaroid Originals, and now back to Polaroid.
I hope this picture brings hope. Hope that things will change for the better. A reminder that life, no matter how fragile, will endure as long as we stay strong and care for each other.
Thomas Zamolo's artistic practice engages the cross-pollination of knowledge from his long-term experience in photography, dance and lighting design.